Why BIO?

Branding your business is hard because it feels so permanent. How can you put yourself out into the world (which is scary enough!) and limit it to a logo and a few words?

I have a masters degree in Communication, so my background is in talking effectively to others AND yourself! I found myself realizing that people don't believe in themselves the same way others do. I'm talking to myself here too! And it just came out of my mouth one day and stuck. "Believe that!" The conversation would go like this:

Me: "This painting is so intriguing. It drew me in immediately with the bright colors."

Painter: "Oh..thanks!" (Imagine someone saying that in a way that they totally don't believe me and think I'm saying it just to be nice)

Me: "Believe that! I wouldn't say it if it wasn't true. I'd just walk by rather than going out of my way to compliment it."

So, the "Believe it, Internalize it, Own it" slogan is for you, and you're going to hear it often now. Most of the time, any compliment or feedback you get will go in one ear and out the other if you don't believe it is true about yourself and I'm so tired of that tragedy!

The book in the logo represents your life! You have free will, so you have control in writing your autoBIOgraphy. See what I did there?

I'm so excited for you and where you're going next and you don't have to figure it out on your own. Contact me and we’ll get started.